CRM development and integration

Integrate an existing CRM when your sales process fits a standard pipeline, which is most of the time. Build custom when the process is genuinely unusual or the CRM has to sit inside your own product. Softwise does both and will say which one fits during the map phase.

Yes, and it is the common reason clients arrive. A CRM holds the customer relationship while an ERP holds the operational record. The same in-house team delivers both integrations, so the sales pipeline and the operational data stop contradicting each other.

Scope and timeline are fixed before the work starts, so the answer is a number agreed in writing rather than a range that moves. What drives it is how many systems the CRM has to agree with and how clean the existing data is: connecting one well-documented API is a different job from reconciling records that two departments have been maintaining separately.

It is migrated, not discarded, and the mapping is agreed before anything moves. Existing records usually carry years of history that the business depends on, so the work includes deciding what each legacy field becomes rather than assuming a clean import. Data that cannot be mapped honestly is surfaced rather than silently dropped.